The platform is rolling out a new feature that allows them to cut down on the quantity of AI-created media appearing in their feeds. This step comes as the service disclosed that it now features more than 1 billion AI videos.
Testing and Rollout
The update is undergoing trials over the following weeks before a full-scale launch. This advancement comes amid a increase in content created by AI, spurred by recent content generation software.
AI Proliferation Online
Recent reports that nearly one in 10 of the quickest rising channels on another major platform only show AI-generated videos. A large amount of this content is deemed “AI slop”, a term for inferior, factory-style content that is frequently nonsensical or dreamlike.
Based on user feedback that many people enjoy content created using AI tools, from digital art to science explainers, and we aim to give people the option to increase or decrease of that, based on their own choices,” commented a company executive.
AI on the Platform
TikTok announced that there are currently over a billion videos on its app tagged as AI-generated. In total, over 100 m media items are added to the platform each day, making AI-generated material a relatively small portion of its overall inventory.
User Control Features
Users will be able to limit or boost the amount of AI content they watch by accessing the “manage topic” setting in the application and selecting “AI-generated content”. Other topics that can already be modified under the filter include politics, style, beauty, and dance.
AI Disclosure Rules
The platform’s policies require users to tag “realistic” artificially created content, and it bans harmful fake videos of celebrities or critical incidents. Any believable AI-generated clip that is not labeled can be removed under its user guidelines.
Additionally, the app will from now on add an “AI-made” label to content made using its own AI tools, or detected by an collaborative effort for recognizing AI-generated material. This measure is designed to stop users from trying to evade the tagging system.
AI Literacy Programs
The company is additionally introducing a two million dollar educational fund for professionals and groups to develop educational content about using AI responsibly. This program will assist non-profit groups dedicated to educating computer science.
Moderation Strategy
The platform has supported its safety measures, following controversy over intentions to make redundant a large number of content moderators in the UK. It is planning to eliminate a significant number of roles in its user protection team in the UK capital, with labor groups and online safety experts raising concerns that humans are being replaced by automated systems.
A company official explained that human moderation would continue to be important, but artificial intelligence can shield workers by removing the most harmful content before it gets reviewed by humans. The platform reported a significant reduction in explicit and harmful content reviewed by human moderators over the previous year due to intervention by its machine learning processes.
It is vital to combine staff and AI to keep the platform safe,” the official commented. “We’ll have staff as involved in the system, but we also think it’s extremely critical to minimize viewing of unsafe media as quickly as possible, which is why a significant AI assistance is proving valuable work at speed.”
